Place Branding Pub Diplomacy
Introduction
Place Branding and Public Diplomacy, 20(3)
INTEREST CATEGORY: SECTORS
POSTING TYPE: TOCs
Public diplomacy: a framework-based literature review and decentering research agenda
—Andrea Pavón-Guinea, Mónica Codina []
Place branding: is it public policy, or isn’t it?
—Mihails Potapovs []
City brand coolness in the eye of the beholder: an extended conceptualization of city brand coolness and its dimensions
—Ulun Akturan, Deniz Kuter []
Bringing multidisciplinary perspectives of country image: factors influencing the perceptions of Chinese youth toward the images of Russia and Ukraine
—Linlan Xu, Chunying Wen []
Mapping the role of public actors in the constitution of place brand publics in social media
—Andrea Lucarelli, Christofer Laurell, Efe Sevin []
When place brand and place logo matches: VRIO applied to place branding
—Fabiana Gondim Mariutti, Vivian Iara Strehlau, John James Loomis, Eliana Herrero []
Public diplomacy through development assistance: China’s 10,000 Villages Project across Africa
—Angela Lewis []
Nation branding as a tool to attract foreign direct investments: a case study of Qatar
—Aymen A. Mohib, Conor Carroll []
Can numbers tell the story? An investigation on the impact of three place branding and marketing campaigns 2003–2019 on the attraction of new residents to the Isle of Man
—Florida Clements []
Placecinemaking or cinema for placemaking: a reflexive validation
—Marco Bevolo, Stefano Di Polito []
Connecting place branding to social and governance constructs in Johannesburg, South Africa
—Zenzile E. Mbinza []
BOOK REVIEWS
Nation branding and sports diplomacy: country image games in times of change
—György Szondi
New logics of public diplomacy in the disconnected world
—Natalia Grincheva