J Nonprofit Pub Sector Mar
Introduction
Journal of Nonprofit & Public Sector Marketing, 36(4)
INTEREST CATEGORY: SECTORS
POSTING TYPE: TOCs
Municipal Flag Design Preferences of United States Residents
—Toby Nelson [] []
Non-Profit Organizations’ Online Engagement and the Limits of Charity Rhetoric: The Case of the United Arab Emirates
—Mohamed Ben Moussa, Bouziane Zaid & Khayrat Ayad [] []
A Salient Model of Relationship Marketing: Fundraising Effectiveness in Religious Nonprofit Organizations
—Desmond Ng [] []
A New Perspective on Labor: How Marketing Can Address Modern Worker Dilemmas
—Nora Moran & Colin Gabler [] []
How Individuals’ Health and Wealth Are Associated with Their Donation Behavior and Motivations
—Sara Konrath, Femida Handy, Scott Wright, Kent A. Griffith & Reshma Jagsi [] []
Identity’s Shadow Prices: The Case of Charity |
—J. Richard Johnson [] []
Enhancing Customer Purchase Intention Using Cause-Related Marketing: A Study of the Indian Pharmaceutical Sector
—Prasant Kumar Pandey, Naval Bajpai & Abhijeet V. Tiwari [] []