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INTEREST CATEGORY: MARKETING STRATEGY
POSTING TYPE: TOCs

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What Is Next? Moving Beyond a Rejection From AMR by Repurposing Your ‘Theory’
—Jessica R. Methot and Aseem Kaul [Google Scholar]

Emotions and Client Participation in Jurisdictional Contestation
—Mathieu Bouchard, Luciano Barin Cruz, and Steve Maguire []

Creating Opportunities: Heuristic Reasoning in Proactive Dynamic Capability Deployment
—Atefeh Maghzi, Nidthida Lin, Michael D. Pfarrer, Siegfried Gudergan, and Ralf Wilden []

Corporate Diversification, Economies of Scope, and the Risk–Return Relationship
—Arkadiy V. Sakhartov []

Value Creation, Value Appropriation, and Cooperation in Team Production
—Claudio Panico []

Managers’ Perceptions and Microfoundations of Contract Design
—Libby Weber and Russell Coff []

Boundary Transitions in Dynamic Teamwork
—Raquel Asencio, Jessica R. Mesmer-Magnus, Leslie A. DeChurch, and Noshir Contractor []

Competitive Advantage Through Artificial Intelligence: Toward a Theory of Situated AI
—Ayenda Kemp []

A Meta-Theory of Global Work Encounters
—Bobbi Thomason and Cristina B. Gibson []

Integrating the Shadow Within “Us” to Strengthen Our Field
—Catherine Honor Tinsley, Renée R. Kathawalla, and Matthew A. Cronin []

Taking Situatedness Seriously in Theorizing ���������t Competitive Advantage Through Artificial Intelligence: A Response to Kemp’s “Competitive Advantages Through Artificial Intelligence”
—Christine Moser, Vern L. Glaser, and Dirk Lindebaum []