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Generative AI Use by Instructors

Introduction

Farnoush Reshadi asks that you share your perspective and experiences

INTEREST CATEGORY: TEACHING AND LEARNING
POSTING TYPE: Dialog

Posted by: Farnoush Reshadi


We are conducting research to understand the state of Generative AI (e.g., ChatGPT) use by instructors and educators in marketing and have developed a survey for this purpose. If you are a marketing educator, please take the following survey and share your perspective and experiences with us. Your insights are invaluable in helping us gain a better understanding of how AI tools are being integrated into marketing educators’ roles and tasks.

Please click the link below to access the survey:

Sincerely,

Farnoush Reshadi, Assistant Professor of Marketing, Worcester Polytechnic Institute

Mehrnoosh Reshadi, Assistant Professor of Marketing, California State University at Fullerton

Steven Chen, Professor of Marketing, California State University at Fullerton