AMS Rev
Introduction
AMS Review, 14(1/2)
POSTING TYPE: TOCs
Editorial
Elevating conceptual research: Insights, approaches, and support
—Kristina Heinonen, Tom Gruen []
Beacons to conceptual impact
—BÃ¥rd Tronvoll, Kirk Plangger []
Freedom from interference: Decisional privacy as a dimension of consumer privacy online
—Lena V. Bjørlo []
Stop me if you’ve heard this one before: Identity-based consumer responses to music in marketing contexts
—Zoë Godfrey, Daniel Korschun []
A theoretical framework to guide AI ethical decision making
—O. C. Ferrell, Dana E. Harrison, Linda K. Ferrell, Haya Ajjan, Bryan W. Hochstein []
Market research ethics: New practices but no new ideas
—Robert Cluley, William Green []
Conceptualizing customer experience in multi-actor platforms
—Dhrithi Mahadevan, G. Shainesh []
Consumer proactive empowerment: A systematic review and taxonomy development
—Swapan Deep Arora []
Incumbent inertia, innovativeness, and performance (dis)advantages: A demand-side learning perspective
—Jonathan D. Bohlmann, Michael A. Stanko, Jelena Spanjol []
The customer-centered transformational journey
—Bernard Jaworski []
Beyond the snafu: Research directions in customer experience-led business transformation
—Arne De Keyser, Yves Van Vaerenbergh []
Transforming customer experience: A story of ambition, values, beliefs, and digital capabilities
—Seán Meehan []