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POSTING TYPE: TOCs

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Introducing the ARTS framework: A tool for constructive re-inquiry
—Kelly Goldsmith, Jillian Hmurovic, Cait Lamberton []

Crossing incentive alignment and adaptive designs in choice-based conjoint: A fruitful endeavor
—Verena Sablotny-Wackershauser, Marcel Lichters, Daniel Guhl, Paul Bengart, Bodo Vogt []

How speaking versus writing to conversational agents shapes consumers’ choice and choice satisfaction
—David Schindler, Tobias Maiberger, Nicole Koschate-Fischer, Wayne D. Hoyer []

Research on sales and ethics: Mapping the past and charting the future
—Nathaniel N. Hartmann, Heiko Wieland, Brandon Gustafson, Johannes Habel []

Making new enemies: How suppliers’ digital disintermediation strategy shifts consumers’ use of incumbent offerings
—Nico Schauerte, Ricarda Schauerte, Maren Becker, Thorsten Hennig-Thurau []

How within-person research can extend marketing knowledge
—Dayle Childs, Nick Lee, John W. Cadogan, Belinda Dewsnap []

Correction: How within-person research can extend marketing knowledge
—Dayle Childs, Nick Lee, John W. Cadogan, Belinda Dewsnap []

Product recall effectiveness and consumers’ participation in corrective actions
—Sascha Raithel, Stefan J. Hock, Alexander Mafael []

Leveraging B2B field service technicians as a “second sales force”: How service situations affect selling activity and success
—Manuel Berkmann, Maik Eisenbeiss, Werner Reinartz, Nico Schauerte []

How do firms value sales career paths?
—Ali Reza Keshavarz, Dominique Rouzies, Francis Kramarz, Bertrand Quelin, Michael Segalla []

The effect of customer asset strategies on acquisition performance in business-to-government markets
—Shuai Yan, Ju-Yeon Lee, Brett W. Josephson []

Direct mail to prospects and email to current customers? Modeling and field-testing multichannel marketing
—Albert Valenti, Shuba Srinivasan, Gokhan Yildirim, Koen Pauwels []

Building effective inside-outside sales rep dyads: A collaboration perspective
—Huanhuan Shi, Shrihari Sridhar, Rajdeep Grewal []

Marketers on board: The influence of marketing-experienced board members (MEBMs) on firm innovativeness inputs and the moderating roles of CEO job characteristics
—Ben Lee, Shekhar Misra, Christophe Haon []

Customer behavior across competitive loyalty programs
—Farnoosh Khodakarami, J. Andrew Petersen, Rajkumar Venkatesan []

Stick to my guns: The impact of crowding on consumers’ responsiveness to sale promotions
—Linying (Sophie) Fan, Zhongqiang (Tak) Huang, Xing-Yu (Marcos) Chu, Yuwei Jiang []