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POSTING TYPE: Revisits

Posted by: Riley Fickett

2024 ÂÜÀòÉç¹ÙÍø Summer Academic Conference Registration OPEN NOW!

The registration for the 2024 ÂÜÀòÉç¹ÙÍø Summer Academic Conference in Boston, MA is now open! Head to today to register and to view all conference details. Register by the Early Bird deadline on July 10^th for the best possible price!

Reconnecting With Humanity: Marketing’s Role in Promoting Responsible Technology While Serving People

Given the polycrisis that the world faces and newly emerging challenges, it is incumbent upon marketing academics and practitioners to continue guiding individuals, businesses and societies around the world to better prepare for an uncertain future driven by accelerated advances in different forms of technology. The influence of technology-powered marketing and its intersection with the global economy, geopolitics, socio-cultural issues and human behavior warrant exploration into transformative research that has potential for implementation in responsible business practices.

Mark your calendar and plan to attend the 2024 ÂÜÀòÉç¹ÙÍø Summer Academic Conference in Boston, MA, which will demonstrate the responsibilities of marketing to promote innovative, sustainable, inclusive and equitable technology-based offerings that advance the quality of life for humanity and the earth.