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Introduction

Journal of Business & Industrial Marketing, 39(3)

INTEREST CATEGORY: INTERORGANIZATIONAL
POSTING TYPE: TOCs


Editorial: Business-to-business marketing: imagining something different
Ilkka Tapani Ojansivu, Sharon Purchase, Christopher J. Medlin []

Time to look forward: advocating future orientation in business network research
Aino Halinen, Sini Nordberg-Davies, Kristian Möller []

Marketing research agency, creative agency and client relationships: a study of relationship tensions
Ena Vejnovic, Sharon Purchase, Liudmila Tarabashkina []

Dialectic critical realism in business marketing: dialectic customer portfolio management
Markus Vanharanta, Phoebe Wong []

The concept of discontinuity in project marketing research: emergence, dissipation and glimpses of the future
Ilkka Tapani Ojansivu []

Relevance and its epistemic underpinnings in B2B marketing research: four axioms and nine relevance types
Ilkka Tapani Ojansivu []

Environmental factors, ambidexterity and performance in SMEs: does bricolage matter?
Juyeon Lee, Taekyung Park []

Benefits, barriers, and facilitators of developing B2B mobile applications
Daniel Adomako Asamoah, John Bowman Dinsmore, Kunal Swani []

B2B supply chain risk measurement systems: a SCOR perspective
Romane Guillot, Rameshwar Dubey, Sushma Kumari []

Business ties, adaptive capability and technological turbulence: implications for SMEs’ performance in Turkey
Cevahir Uzkurt, Emre Burak Ekmekcioglu, Semih Ceyhan []

Aligning sustainability goals of industrial operations and marketing in Industry 4.0 environment for MSMEs in an emerging economy
Darshan Pandya, Gopal Kumar, Shalabh Singh []

Matching intra-functional integration with inter-firm IT linkage to facilitate flexibility for customers
Shu Wang, Jing Liu, Kihyun Park, Mingu Kang, Fei Dai []

Adoption of digital platforms by sponsoring organisations and NPOs for cause-related B2B marketing programs: a fsQCA exploration
Vibhas Amawate []

Political connections and firms’ trade credit in emerging economies
Honghui Zou, En Xie, Nan Mei []

Opening the black box of capabilities to renew the organizational and business know-how of franchises
Alexandra Burlaud, Fanny Simon []