J Con Res
Introduction
Journal of Consumer Research, 50(6)
INTEREST CATEGORY: CONSUMER BEHAVIOR
POSTING TYPE: TOCs
Intergenerational Effects of Lay Beliefs: How Parents’ Unhealthy = Tasty Intuition Influences Their Children’s Food Consumption and Body Mass Index
—Barbara Briers, Young Eun Huh, Elaine Chan, Anirban Mukhopadhyay []
Final Price Neglect in Multi-Product Promotions: How Non-Integrated Price Reductions Promote Higher-Priced Products
—He (Michael) Jia, Yunhui Huang, Qiang Zhang, Zhengyu Shi, Ke Zhang []
Dominance Effects in the Wild
—Ariel Fridman, On Amir, Karsten T Hansen []
Appearance for Females, Functionality for Males? The False Lay Belief about Gender Difference in Product Preference
—Xianchi Dai, Yu (Anna) Lin, Jianping Liang, Chen Yang []
The Effect of Pursuing Self-Regulatory Goals on Variety Seeking
—Hoori Rafieian, Yanliu Huang, Barbara E Kahn []
How Does Time Pressure Influence Risk Preferences? Answers from a Meta-Analysis
—Alex Belli, François A Carrillat, Natalina Zlatevska, Elizabeth Cowley []
Transnational Market Navigation: Living and Consuming across Borders
—Zahra Sharifonnasabi, Laetitia Mimoun, Fleura Bardhi []
Crowdfunding as a Market-Fostering Gift System
—Andre F Maciel, Michelle F Weinberger []
Liquid Consumer Security
—Aleksandrina Atanasova, Giana M Eckhardt, Katharina C Husemann []
Learning to Live with an Unruly Consuming Body
—Kushagra Bhatnagar, Jack S Tillotson, Sammy Toyoki, Benjamin Laker []