Navigating Design, Branding and Marketing
Introduction
In the Era of Technology and Sustainability, Special issue of Management Decision; Deadline 30 Apr 2024
INTEREST CATEGORY: SUSTAINABILITY
POSTING TYPE: Calls: Journals
Posted by: Courtney Chimes
Call for papers
Navigating design, branding, and marketing in the era of technology and sustainability
Closes: 30 Apr 2024
Journal: Management Decision
Guest editors
Dr. Courtney Chrimes, Dr. Rosy Boardman, Prof. T.C . Melewar, Prof Charles Dennis
The retail landscape has undergone a profound transformation in the past 10 years. Indeed, the convergence of digital technology and sustainability has revolutionised the way retailers operate, influencing every aspect of their design, marketing, and branding strategies. Thus, this special issue seeks to publish cutting-edge scholarly research that investigates current issues concerning technology and sustainability and its interplay with design, branding and marketing, exploring the use of research and practice for the retail industry going forward.
Full information can be found here