Strategic Marketing in Emerging Countries
Introduction
Sousse, Tunisia, 8-9 Nov 2024; Deadline 1 Sep
INTEREST CATEGORY: GLOBAL MARKETING
POSTING TYPE: Calls: Conferences
Posted by: Damien Chaney
Advancing Strategic Marketing in Emerging Countries Conference
Sousse (Tunisia), 8-9 November 2024; Deadline: 1st September
Text: Advancing Strategic Marketing in Emerging Countries Conference
Objective:
This conference therefore seeks to explore and unravel the complexities of strategic marketing in emerging countries. Through empirical (qualitative and/or quantitative) articles and rigorous conceptual papers, we aim to contribute to the body of knowledge that informs effective marketing practices in these evolving markets. By dissecting the challenges and embracing the opportunities inherent in emerging economies, we endeavor to chart a course for the future of strategic marketing that is both insightful and transformative.
Important dates:
- 1st July 2024: Submission opens
- 1st September 2024: Deadline for Submission of short papers (around 2000 words)
- 15th September 2024: Notifications of acceptance/rejection
Publication opportunity:
Authors of accepted manuscripts will be invited to submit their paper to a special issue at Journal of Strategic Marketing:
Visit the conference website for more information: