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Res Applications Mar

Introduction

Recherche et Applications en Marketing, 39(1)

POSTING TYPE: TOCs


Editorial

The role of critical conceptual contributions in academic marketing journals
Laurent Bertrandias [] []

Promoting dietary self-efficacy through social support: An application to online weight-loss communities
Steffie Gallin, Laurie Balbo, and Marie-Christine Lichtlé [] []

When a third party is a third chance: The impact of mediation on relationship quality with the firm in the post-recovery stage
Anna Mardumyan and William Sabadie [] []

When suppression is good and reappraisal is not: The boiling point of anger in a service encounter
Helena V González-Gómez, Sarah Hudson, and Aude Rychalski [] []

Look up! Five research proposals for rethinking marketing in a post-growth society
Eric Rémy, Dominique Roux, Eric Arnould, Søren Askegaard, Anthony Beudaert, Anthony Galluzzo, Jean-Luc Giannelloni, and Gilles Marion [] []