Lusch Award
Introduction
Laura Colm has won the 2024 Robert Lusch Early Career Research Award
POSTING TYPE: Awards
Posted by: TJ Anderson
Laura Colm Wins the 2024 Robert Lusch Early Career Research Award
The Robert Lusch Early Career Research Award recognizes a scholar who has published an article early in their career in an 蹤獲扦夥厙 Journal. The selected article pushes boundaries and introduces novel theories and/or conceptual frames to better understand consumers, markets, and marketing actions. Nominees are also evaluated on their demonstration of contributions in other areas of scholarship and a tradition of service demonstrated by Robert Lusch to the discipline.
The 蹤獲扦夥厙 Foundation is pleased to announce the 2024 winner of this award, Laura Colm, for her 2020 Journal of Marketing article, , coauthored with Andrea Ordanini and Torsten Bornemann. The award committee would also like to recognize two finalists:
Dionne Nickersonfor her article, (Journal of Marketing 2022), coauthored with Michael Lowe, Adithya Pattabhiramaiah, and Alina Sorescu.
Tianxin Zoufor his article, (Journal of Marketing Research 2020), coauthored with Baojun Jiang.
Laura will be honored at the 2024 蹤獲扦夥厙 Winter Academic Conference in St. Pete Beach. Click here to learn more about this award.
Congratulations to Laura, Dionne, and Tianxin!