J Nonprofit Pub Sector Mar
Introduction
Journal of Nonprofit & Public Sector Marketing, 36(2)
INTEREST CATEGORY: SECTORS
POSTING TYPE: TOCs
Donor Responses to Out-group Beneficiary Profiles in Direct Mail Fundraising: A Canadian Case Study
—Christopher Nicholas Dougherty, Kirk Schmidt & Crystal Mahon [] []
When Politics Disgust: Emotional versus Rational Processing of Attack Ads
—Kirsten A. Passyn, David LeBaron & Robert J. Riggle [] []
Public Value in Public Service Ecosystems |
—Jukka Ojasalo & Sami Kauppinen [] []
Influencing Behavior Change through Corporate Social Marketing: Evidence from Ghana
—Ernest Yaw Tweneboah-Koduah & Isaac Serwornu Coffie [] []
Causes and Consequences of Attitude Toward the Government during the Covid-19 Crisis: A Study in the Tunisian Context
—Balkiss Tekaya & Manel Khadraoui [] []