Euro J Mar
Introduction
European Journal of Marketing, 58(2)
POSTING TYPE: TOCs
Special issue: The Dark Side of Social Media: Editorial to the EMAC-EJM Special Issue
Guest editors: Luk Warlop, Morana Fuduric
Guest editorial
The dark side of social media: editorial to the EMAC-EJM special issue
—Luk Warlop, Morana Fuduric []
More than just a chat: a taxonomy of consumers relationships with conversational AI agents and their well-being implications
—Amani Alabed, Ana Javornik, Diana Gregory-Smith, Rebecca Casey []
Virtual influencer marketing: the good, the bad and the unreal
—Simone Lykke Tranholm Mouritzen, Valeria Penttinen, Susanne Pedersen []
A consumer perspective of AI certification the current certification landscape, consumer approval and directions for future research
—Myrthe Bl繹sser, Andrea Weihrauch []
Colorful candy, teen vibes and cool memes: prevalence and content of Instagram posts featuring ultra-processed products targeted at adolescents
—Gaston Ares, Florencia Alcaire, Vanessa Gugliucci, Leandro Mach穩n, Carolina de Le籀n, Virginia Natero, Tobias Otterbring []
Forms of falsified online reviews: the good, the bad, and the downright ugly
—Doga Istanbulluoglu, Lloyd C. Harris []
When enough is not enough: behavioral and motivational paths to compulsive social media consumption
—Line Lervik-Olsen, Tor Wallin Andreassen, Bob M. Fennis []
COVID-19 and the decline of active social media engagement
—Maxwell Poole, Ethan Pancer, Matthew Philp, Theodore J. Noseworthy []
Real men dont share (online): perceived neediness and the frequent-posting femininity stereotype
—Andrew B. Edelblum, Nathan B. Warren []
Social media stars vs the ordinary me: influencer marketing and the role of self-discrepancies, perceived homophily, authenticity, self-acceptance and mindfulness
—Shehzala , Anand Kumar Jaiswal, Vidya Vemireddy, Federica Angeli []
Selling hope versus hate: the impact of partisan social media messaging on social distancing during the COVID-19 pandemic
—Rahul Govind, Nitika Garg, Lemuria Carter []
All by myself: examining social medias effect on social withdrawal and the mediating roles of moral disengagement and cyberaggression
—Caroline S.L. Tan []