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Analytics & Insights Summit

Introduction

A Sawtooth Software event,San Antonio, TX, 1-3 May 2024

INTEREST CATEGORY: MARKETING RESEARCH
POSTING TYPE: Events

Posted by: Greg Allenby


Greg Allenby, OSU, is organizing an Academic Track at Sawtooth Software’s Analytics & Insights Summit, May 1-3, in San Antonio, TX, USA. Main topics will be conjoint analysis methods, including use of ChatGPT/LLMs in marketing research. Presenters are from OSU, Harvard, BYU, UCLA, Berkeley, Washington University at St. Louis, Goethe University, Towson, and University of Rochester. Link: