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Linguistics and Language

Introduction

In Consumer Behavior, Special issue of the Journal of the ACR; Deadline 1 Feb 2025

INTEREST CATEGORY: CONSUMER BEHAVIOR
POSTING TYPE: Calls: Journals

Posted by: James Ellis


JACR Issue on

Linguistics and Language in Consumer Behavior

Issue Editors: Ann Kronrod, Sarah Moore, and Peeter Verlegh

In recent years, there has been exponentially growing interest in understanding the role of language in consumer psychology and behavior. This issue is focused on how linguistic research can offer new insights into consumer behavior, and what new methods, concepts, theories, and findings can be developed to investigate this proliferating field. We hope that the research in this issue will also help better integrate and adapt linguistic theories to explain consumer behavior, and extend the methodological toolkit for language research in marketing.

Read the full call for papers here:

Editorial Timeline

ÌýInformational webinar and Q&A: May 2024

  • Pre-submission session: ACR 2024 (Paris)
  • Submission portal opens: November 1, 2024
  • First submission deadline: February 1, 2025
  • Publication: April 2026