AAA News
Introduction
The Lost History of the American Academy of Advertising
INTEREST CATEGORY: MARKETING COMMUNICATIONS
POSTING TYPE: Dialog
Posted by: Herbert Jack Rotfeld
Jef Richards research article, The Lost History of the American Academy of Advertising was submitted, reviewed and accepted for publication in Journal of Current Issues and Research in Advertising. It was published online in November and will appear in an upcoming issue of the journal in 2024. You can see it at
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It’s packed with familiar AAA names and it’s FREE to access. Download it now for a read!