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INTEREST CATEGORY: MARKETING RESEARCH
POSTING TYPE: Revisits

Posted by: Harald van Heerde

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It’s Time to Submit your Abstract for the 2024 ISMS Marketing Science Conference in Sydney, Australia

Dear all,

Happy New Year! We plan to make the ISMS Marketing Science Conference in Sydney a conference to remember. To avoid missing out, make sure you submit your abstract or special session proposal by January 15, 2024. The conference is hosted by the University of New South Wales (UNSW) Sydney and will take place from June 27-29, 2024.

Key reasons to come:

• Once-in-a-generation chance to attend Marketing Science downunder (last time was in 1995 – just ask the old guard how good that was!)
• Exciting content includes curated Special Sessions, Practice Prize track, and the Marketing Analytics Symposium Sydney track, supported by generous sponsorship.
• Spectacular venue (ICC Sydney) in a thriving location (Darling Harbour).
• Catch up with colleagues while enjoying the world-famous sights of Sydney Harbour.
• Extramural activities including optional walks and tours within and outside of Sydney.
• Sydney is voted as the world’s most desirable place to live in (Brand Finance 2023).

Important Dates

• January 15, 2024: Submission Deadline
  • Abstracts via
  • Special Sessions via Ellen Tralongo at meetings@informs.org
• February 1, 2024: Acceptance Notification
• March 18, 2024: Speaker Registration Deadline.
• June 27-29, 2024: Conference Dates

If you have any questions about the Conference, please drop an email to us at marketingscience2024@unsw.edu.au.

Don’t miss out! We look forward to hosting you in Sydney in just over 5 months.

Conference chairs:

Harald van Heerde, Valentyna Melnyk, Maggie Dong, and John Roberts

School of Marketing at UNSW Sydney

The 2024 ISMS Marketing Science Conference is supported by Business Events Sydney, the New South Wales Government, and Business Events Australia.