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MPPC Junior Scholar Workshop

Introduction

Prior to the 2024 Marketing & Public Policy Conference, Washington, DC, 4-6 Jun 2024; Deadline 7 Jan

INTEREST CATEGORY: MARKETING AND SOCIETY, DOCTORAL STUDENTS
POSTING TYPE: Events

Posted by: Riley Fickett


Junior Scholar Workshop, prior to the 2024 Marketing & Public Policy Conference

June 4-6, 2024 | Washington, D.C.

Theme: The Power of Data to Drive Social Change
Co-Chairs: Matthew D. Meng & Aaron Brough
Workshop website: click here
Cost: Free
Application:
Deadline: January 7, 2024

Data are everywhere, and they have the potential to transform the world for the better. But how can you harness the power of data to drive social change through your marketing and public policy research?

Discover the answer to this question at the 2024 Junior Scholar Workshop. This three-day intensive program will be held on June 4-6 in Washington DC, prior to the 2024 Marketing & Public Policy Conference, and is designed to provide attendees with skills, insights and inspiration on how to use data to address important social issues and create positive impact. Join to learn from leading experts in the field, who will share their experiences and best practices for collecting, analyzing and communicating data effectively. Additionally, you will get the opportunity to present your research ideas, receive constructive feedback from senior faculty members and network with other junior scholars who share your passion for data-driven social change.

The workshop is open to all interested scholars, especially doctoral students and early-career faculty, who are conducting research using any methodology (e.g., qualitative, quantitative, experimental) on any topics related to marketing and public policy (e.g., consumer protection, social marketing, sustainability, ethics, public health).

Take advantage of this unique opportunity to learn how to use data to drive social change through your research in marketing and public policy!