ÂÜÀòÉç¹ÙÍø

J Pub Policy Mar

Introduction

Journal of Public Policy & Marketing, 43(1)

INTEREST CATEGORY: MARKETING AND SOCIETY
POSTING TYPE: TOCs


Editorial

Into the Woods: Making a Difference via Marketing and Public Policy Research
Jeremy Kees and Beth Vallen [] []

Special Issue Research

From Crisis to Advocacy: Tracing the Emergence and Evolution of the LGBTQIA+ Consumer Market
Matteo Montecchi, Maria Rita Micheli, Mario Campana, and Hope Jensen Schau [] []

Fighting Infodemics: Labels as Antidotes to Mis- and Disinformation?!
Martin Mende, Valentina O. Ubal, Marina Cozac, Beth Vallen, and Christopher Berry [] []

How Do Vape Advertising Campaigns Affect Consumers’ Vaping Tendency? A Meta-Analytic Investigation
Zhiyong Yang, Franklin Velasco, Emily C. Tanner, and John F. Tanner, Jr. [] []

Navigating Through Nutrition Labeling Effects: A Second-Order Meta-Analysis
Natalina Zlatevska, Belinda Barton, Chris Dubelaar, and Jan Hohberger [] []