Monetizing Metaverse
Introduction
Opportunities and Way Forward, Virtual seminar, 8 Nov 2023
INTEREST CATEGORY: INNOVATION AND TECH
POSTING TYPE: Events
Posted by: Yogesh Dwivedi
Announcement: A Virtual Seminar on Monetizing Metaverse: Opportunities and Way Forward
Date & Time: 8th Nov 2023; 1 PM UK Time
Seminar Title: Monetizing Metaverse: Opportunities and Way Forward
Speaker: Professor Neeraj Pandey, Indian Institute of Management, Mumbai, India
Zoom Registration Link:
蹤獲扦夥厙t Speaker: Neeraj Pandey is a Professor in Marketing Area at IIM Mumbai. He did his Post-Doc at Johns Hopkins University, USA in the area of healthcare pricing. His research has appeared in journals like Australasian Marketing Journal, International Journal of Information Management, International Marketing Review, Journal of Business Research, Journal of Business and Industrial Marketing, Journal of Consumer Marketing, Journal of Strategic Marketing, Australasian Journal of Information Systems, Marketing Intelligence and Planning, Psychology & Marketing, and Journal of Consumer Affairs, among others. He has done consulting assignments for various companies including Dr. Reddys Laboratories, BPCL, GSFCL, ONGC, HPCL, Diligent Media Corporation, Owens Corning Ltd, Garden Silk Mills Ltd., and MRF Ltd. His research interests are pricing, digital marketing, B2B marketing, and services marketing.
蹤獲扦夥厙t the seminar series: This seminar is organised under an ongoing seminar series on The Digital Future for Business & Society: Emerging Perspectives on the Metaverse. This seminar series aims to present various perspectives from a number of leading expert speakers to highlight the opportunities and challenges posed by the rapid emergence of the metaverse. The seminar series will offer a timely and thought-provoking insight to the metaverse, its impact on the future of business, management and societal factors impacted by the growth, direction and widespread adoption of this new immersive technology.
This series is hosted jointly by Digital Futures for Sustainable Business & Society Research Group, School of Management, Swansea University, UK andSymbiosis Institute of Business Management Pune, India (Constituent of Symbiosis International (Deemed University), India). The series is supported by: Digital Marketing and Analytics SIG Academy of Marketing (UK); Grenoble IAE-Graduate School of Management – a Grenoble INP school of the University of Grenoble Alpes; The e-Business and e-Government SIG – British Academy of Management (UK); and The UK Academy for Information Systems (UKAIS).Further details about this seminar series can be found at:
Access the Recordings from Our Previous Seminars:
Seminar 12 – Chasing Metaverses: Reflecting on Existing Literature to Understand the Business Value of Metaverses:
Seminar 11 – Metaverse and Advertising: A Symbiotic Relationship:
Seminar 10 –Advertising and Media Planning on the Metaverse: A Theoretical Primer for Advertising Research and Practice:
Seminar 9 – Opportunities and Challenges of Metaverse in Marketing:
Seminar 8 – The Individual in the Virtuality – Legal Aspects of the Metaverse:
Seminar 6 – Pollution-reducing and pollution-generating effects of the metaverse:
Seminar 5 – Unlocking the business value of metaverse in manufacturing:
Seminar 4 – Metaverse and Tourism Marketing:
Seminar 3 – Metaverse: On the human aspects, privacy and value destruction:
Seminar 2 – Engaging users in the Metaverse Applications in different industries:
Seminar 1 – Surfing the Internet and Diving in the Metaverse: A Status Quo Analysis: