B2B in Cultural and Creative Industries
Introduction
Webinar to support the special issue call in Industrial Marketing Management; 10 Nov 2023
INTEREST CATEGORY: INTERORGANIZATIONAL
POSTING TYPE: Revisits
Posted by: Mariachiara Restuccia
Join us for a Zoom webinar related to the IMM special issue on B2B Marketing in the Cultural and Creative Industries on November 10th, 2023, from 4 p.m. to 5 p.m. GMT.
The Guest Editors Maria Restuccia, Pierre-Jean Benghozi, Micheal Beverland, Marina Candi, and Francois Colbert invite you to a presentation of the special issue and the associated paper development workshop (PDW). The live interactive webinar will provide an opportunity to answer questions from the audience.
More information about the call for papers and the PDW can be found here:
Sign-up to the webinar using the following link: