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J Relationship Mar

Introduction

Journal of Relationship Marketing, 22(4)

INTEREST CATEGORY: RELATIONSHIP MARKETING
POSTING TYPE: TOCs


Digital Orientation and Company’s Performance. The Mediating Role of Relational Capacity
Pedro Mendonça Silva, José Freitas Santos & Renata Pêgo [] []

A Bibliometric Review of Research on Customer Commitment
Chaichana Ampornklinkaew [] []

Leadership Style and Market Orientation: The Mediating Role of Internal Marketing
Mohammad Suleiman Awwad & Farah Mohammad Lafi [] []

Precursors and Outcomes of Perceived Value in B2B Banking Services: A Nomological Framework
Mariëtte Louise Zietsman, Pierre Mostert & Göran Svensson [] []

Moderating Role of Consumers’ Attachment Style on Post-Recovery Satisfaction Behavior
Sarabjit Kaur Sidhu, Fon Sim Ong & M. S. Balaji [] []