Diversity and Inclusion in Advertising
Introduction
A Non-Western Perspective, Special issue of the International Journal of Advertising; Deadline 30 Jun 2024
INTEREST CATEGORY: MARKETING COMMUNICATIONS
POSTING TYPE: Calls: Journals
Posted by: Cristián Buzeta
The International Journal of Advertising is organizing a special issue on Diversity and Inclusion in Advertising: A Non-Western Perspective, co-edited by Martin Eisend (European University Viadrina, Germany), Sara Rosengren (Stockholm School of Economics, Sweden), Sophia Mueller-Bryson (University of Miami, USA), and Cristian Buzeta (Universidad de los Andes, Chile).
All the information and the specifics about this call for papers are available here:
Topics of interest include, but are not limited to:
- Consumer perceptions and responses to diversity and inclusion in advertising in non-Western cultures and developing countries.
- Minority group representations and stereotypes in non-Western advertising.
- Differences in the use and effectiveness of diversity and inclusion in advertising between Western and non-Western countries and/or developed and developing economies.
- Ethical considerations in representing diversity in advertising in non-Western contexts.
- Challenges and opportunities for minority groups in non-Western advertising industries.
Please direct any inquiries about this special issue to the guest editors (see emails at the CfP). We look forward to receiving your contributions exploring diversity and inclusion in advertising from non-Western perspectives.