Service Mar Quart
Introduction
Services Marketing Quarterly, 44(4)
INTEREST CATEGORY: SERVICE
POSTING TYPE: TOCs
Conservation of Resources Theory Interpretation of Co-Destructed After-sales Service Encounters
—Ebru Kuzgun, Gulden Asugman & Maria D. Alvarez [] []
The Nexus Among Mobile-App Quality (M-app-QUAL), Brand Relationship, Brand Advocacy, and Brand Equity in the Retail Industry
—Fairuz Chowdhury & Srinivasan Swaminathan [] []
Influence of Dysfunctional Customer Behavior on Depersonalization and Service Sabotage in the Service Industry
—Kangcheol Lee & Taeshik Gong [] []