蹤獲扦夥厙

Journal of Marketing News, September 2023

Introduction

JM in the News, more!

INTEREST CATEGORY: MARKETING STRATEGY
POSTING TYPE: Journal News

Posted by: Hari Sridhar

Journal of Marketing News, September 2023

Marketing Impact with Research-Driven Apps: Generous Deadline Extension and Virtual Symposium

The deadline for JMs special issue on Marketing Impact with Research-Driven Apps has been extended to January 5, 2024. In addition, the special issue editors are holding a virtual symposium on the topic on Friday, October 20.


JM/JMR Reviewer Workshop: Deadline Coming Up

Journal of Marketing Research泭硃紳餃泭Journal of Marketingwill collaborate to host a reviewer workshop on Friday, February 23, 2024 (from 1:004:00 pm) at the 2024 蹤獲扦夥厙 Winter Academic Conference in St. Pete Beach, FL. The workshop will provide an opportunity for participants to get acquainted with how to write fair, thorough, and constructive reviews.(Editor in Chief, JMR) and(Editor in Chief, JM) will serve as workshop leads, with former editors and other senior marketing scholars serving as facilitators. The workshop will involve interactive, small group learning experiences aimed at demystifying the process of writing a constructive review that identifies the key strengths and weaknesses of a paper and how it might be improved. The workshop is targeted at early-career scholars (assistant professors, post-docs, research fellows, PhD students in their last year), and the ideal participant would have submitted at least one paper to a leading marketing journal. To be considered for the reviewer workshop, participants will need to fill out the application form here:. Applicants must provide a current CV, a brief motivation statement (200 words max), and their primary methodological area of expertise. Because the workshop is part of 蹤獲扦夥厙 Winter Academic Conference programming, there will be no fee other than the fee required to register for the conference. The application deadline is November 15, 2023. Notifications will be sent out in early December.


JM in the News

The Wall Street Journal, (draws on by Richard Staelin, Joel E. Urbany, and Donald Ngwe)

The Conversation, (based on by Emanuel De Bellis, Gita Venkataramani Johar, and Nicola Poletti)


Recently Accepted Papers Forthcoming in theJournal of Marketing: for a full list


Vanitha Swaminathan, Cait Lamberton, Shrihari Sridhar, Detelina Marinova


Sarang Sunder, Sriram Thirumalai


Xinyue Zhou, Xiao Yan, Yuwei Jiang


Anna Tari, Remi Trudel


Yu Ma, Kusum L. Ailawadi, Mercedes Martos-Partal, scar Gonz獺lez-Benito


Bastian Kindermann, Daniel Wentzel, David Antons, Torsten-Oliver Salge


Sharlene He, Eric T. Anderson, Derek D. Rucker


Sudha Mani, Vivek Astvansh, Kersi D. Antia


Michiel Van Crombrugge, Els Breugelmans, Florian Breiner, Christian W. Scheiner


Lan Anh N. Ton, Rosanna K. Smith, Julio Sevilla


Zixia Cao, Hui Feng, Michael A. Wiles


Sanghoon Cho, Pelin Pekg羹n, Ramkumar Janakiraman, Jian Wang


Beibei Dong, Mengzhou Zhuang, Eric (Er) Fang, and Minxue Huang

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