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INTEREST CATEGORY: CONSUMER BEHAVIOR
POSTING TYPE: Events

Posted by: James Ellis

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JACR Webinar on Financial Decision Making

REGISTER TODAY: Free webinar on “Financial Decision Making,” to be held on Tuesday, October 17 (2:00-3:00 p.m. Eastern Time)

ABOUT THE ISSUE: Financial decisions are central to consumption. When making purchasing decisions, consumers consider their available budget and determine how they will finance the purchase. Consumers must also plan for long-term consumption by considering short- and long-term savings objectives and by identifying how they will invest money saved, as well as how they will borrow needed money and repay outstanding loans. The October issue of JACR explores a range of financial behaviors and decisions, including saving, borrowing, and investing. The latest research presented in this webinar offers valuable insights into how consumers make decisions about their finances and the role that marketers play in the decision making process.

The discussion will feature brief talks by authors and will be hosted by guest editors Abigail Sussman (University of Chicago), Hal Hershfield (University of California, Los Angeles), and Oded Netzer (Columbia University).

Articles appearing in the issue:

Abigail Sussman, Hal Hershfield, and Oded Netzer

Avni Shah and W. Ben McCartney

Christoph Hüller, Martin Reimann, and Caleb Warren

Christopher J. Bechler, Szu-chi Huang, and Joshua I. Morris

Jenny G. Olson and Scott I. Rick

Brian Scholl, Adam W. Craig, and Alycia Chin

Max Alberhasky and Andrew D. Gershoff

Heather Barry Kappes, Rebecca Campbell, and Andriy Ivchenko

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Register in advance for this webinar:

After registering, you will receive a confirmation email containing information about joining the webinar.

A Zoom link is also available: