Africa Digital Frontier Conference
Introduction
Digital Technology Disruptions and Consumer Behaviour in Africa, Awka, Nigeria, 9-10 Nov 2023; Deadline 1 Oct
POSTING TYPE: Calls: Conferences
Author: Emmanuel Mogaji
Call for Papers
2023 Africa Digital Frontier Conference
Conference Dates: 9th – 10th November 2023
Location: In-Person (Awka, Nigeria) and ONLINE (ZOOM)
Theme: Digital Technology Disruptions and Consumer Behaviour in Africa
We are delighted to announce the 2023 Africa Digital Frontier Conference, an International Conference on Digital Technology and Consumer Behaviour in Africa. This conference is a collaborative effort between the Department of Marketing at Nnamdi Azikiwe University, Awka, Nigeria, and The Centre for Multidisciplinary Research and Innovation (CEMRI).
Join us at the 2023 Africa Digital Frontier Conference, where we explore Africa’s tech ecosystem, analyse consumer behaviour, and delve into the interactions between consumers and digital technologies. Together, we seek to uncover innovative strategies that drive technology adoption and foster digital transformation for brands across the continent. Through this comprehensive examination, we aim to offer valuable insights, guidance, and collaboration opportunities that will revolutionize the digital landscape in Africa while ensuring its benefits are accessible to all
Conference Chairs:
- Dr. Chika Promise Oparah – Nnamdi Azikiwe University, Nigeria
- Dr. Emmanuel Mogaji – Keele University, UK
Key Dates:
- Submissions open: 1 August 2023
- Submissions deadline: 1 October 2023
- Announcement of decision: 10 October 2023
- Registration opens: 10 October 2023
Thematic Areas:
We invite paper submissions on the following thematic areas:
- Digital Consumer Insights
- E-Commerce and Mobile Payments
- Data Analytics and Personalization
- Digital Marketing and Branding
- Digital Marketing Pedagogy and Education
- Tech Innovation and Start-ups
- Digital Innovation for Product and Sales marketing
- Digital Inclusion and Accessibility
- Cybersecurity and Privacy
- Smart Cities and IoT
- AI and Machine Learning
- Regulatory Landscape and Policy Frameworks
Submission Guidelines:
Authors are encouraged to submit their abstracts by 1 October 2023. Abstracts should be between 250 to 500 words, outlining the purpose, methodology/approach, and the theoretical and managerial implications of the research. Accepted abstracts will be published in the esteemed conference proceedings, enhancing their visibility and impact.
Submit your abstract here –
Publishing Opportunities:
- Book of Abstracts
- Chapters in Edited Books published by Palgrave.
- Special Issue in Journals focusing on Consumer Behaviour
Registration:
- Students: N10,000 (N5,000 for online participation)
- Early Birds (before 20 October): N20,000 (N10,000 for online participation)
- Late registration (after 20 October): N25,000 (N15,000 for online participation)
- Local Institutional Participants: N90,000
- International participants: $50
For inquiries and further information, please contact –
Dr. Chika Promise Oparah – pc.oparah@unizik.edu.ng
Dr. Emmanuel Mogaji – e.mogaji@keele.ac.uk
We look forward to your active participation and insightful contributions to the 2023 Africa Digital Frontier Conference.