蹤獲扦夥厙

Digital Marketing

Introduction

National Collegiate Digital Marketing Championship, Baylor University, 10-11 Apr 2024

INTEREST CATEGORY: INNOVATION AND TECH, TEACHING AND LEARNING
POSTING TYPE: Events

Author: Lane Wakefield


New Event: National Collegiate Digital Marketing Championship at Baylor University!

|||

The National Collegiate Digital Marketing Championship (NCDMC) is an opportunity for undergraduate students to land their dream internship/job through competition in the heart of Texas. The theme of the event is integrity. From speakers to scoring rubrics to providing access to top recruiters, the focus will be on how integrity impacts the industry.

Date: April 10-11th

Location: Hankamer School of Business, Baylor University, Waco, TX

Keynote Speaker from Google: Gain insights from the industry giant with a focus on integrity.

: Professors present a research poster with or without a student.

Events for Students to Compete In:

  1. Presentation Pro: The premier event is a 32-school March Madness-style showdown. Students will play the role of campaign manager at a weekly meeting with their client, who will be role-played by a judge. The weekly report presentation deck will be given to the students to study and prepare minutes before their meeting time. Students can showcase their expertise as an individual or as part of a team. The final round takes place on the main stage in front of a live audience, adding an extra layer of excitement to the competition.
  2. Quantum Quiz: Challenge your knowledge and wits in a 30-minute competition covering various digital marketing subjects. From web design to social media strategies, how many questions can students conquer within this limited timeframe?
  3. Man vs Machine: Engage in an electrifying showdown against AI-powered “clients.” Unearth your strategic brilliance as you tackle unforeseen challenges in digital marketing campaigns. Pit your human ingenuity against the AI’s surprising dilemmas for the ultimate victory.
  4. Going Viral: Explore your proficiency in social media dynamics. Delve into the art of orchestrating impactful social media campaigns by curating compelling content and precisely targeting the ideal audience.

for the National Collegiate Digital Marketing Championship!