J Services Mar
Introduction
Journal of Services Marketing, 3(7)
INTEREST CATEGORY: SERVICE
POSTING TYPE: TOCs
Usage behavior of mHealth service users in Australia: do user demographics matter?
—Majharul Talukder, Seyed Aroos-Sheriffdeen, Md Irfanuzzaman Khan, Ali Quazi, ABM Abdullah []
Reducing inequalities through strengths-based co-creation: indigenous students’ capabilities and transformative service mediator practices
—Janet Davey, Raechel Johns, James Blackwell []
The role of market-based transformative service initiatives in service inclusion of refugees
—Hossein Eslami, Sertan Kabadayi, Alcheikh Edmond Kozah []
Service encounter and value co-creation in fundraising activities at the NPO sector
—Renata Klafke, Andrés Barrios, Simone Regina Didonet []
Well-being co-creation in service ecosystems: a systematic literature review
—Mikèle Landry, Olivier Furrer []
Wellbeing implications of BoP marketing: a service ecosystem approach
—Yupal Shukla, Ramendra Singh, Prabhat Dwivedi, Ravi Chatterjee []
Language-related stereotype threat, customers’ well-being and its outcome
—Aaminah Zaman Malik, Audhesh Paswan []
The service empowerment model: a collaborative approach to reducing vulnerability
—Leslie Koppenhafer, Kristin Scott, Todd Weaver, Mark Mulder []
Helping the organization but harming customers: a social identity perspective of unethical pro-organizational behavior
—Hongmin Yan, David Solnet, Tyler G. Okimoto []
#infertility: how patients can benefit from the public discussion of conversational taboos on social media
—Jana Grothaus, Sören Köcher, Sarah Köcher, Stefan Dieterle []
Too real? The conflicting roles of adaptation and authenticity in intercultural service encounters
—Ayesha Tariq, Melanie P. Lorenz, W. Frank Thompson []