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Quant Mar Econ

Introduction

Quantitative Marketing and Economics, 21(3)

INTEREST CATEGORY: CONSUMER BEHAVIOR
POSTING TYPE: TOCs


From uniform to bespoke prices: Hotel pricing during EURO 2016
Marcella Nicolini, Claudio A. Piga, Andrea Pozzi []

Effect of search cost in the presence of search deterring informative advertising
Bikram P. Ghosh , Michael R. Galbreth []

Price commitment and the strategic launch of a fighter brand
Peter-J. Jost []