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JAMS Webinar

Introduction

Journal of the Academy of Marketing Science Webinar hosted by Macquarie University, 2 Aug 2023

POSTING TYPE: Journal News

Author: Joseph Chen


Journal of the Academy of Marketing Science Webinar hosted by Macquarie University, 2 August, 2023 | 20:00 EST

Latest developments and trends in marketing research: a JAMS Perspective

Speaker: John Hulland, University of Georgia, Editor-in-Chief, Journal of the Academy of Marketing Science

Host: Department of Marketing, Macquarie University, Sydney, Australia

Zoom link:

Time:

  • Thursday, 3 August, 2023 | 10:00 Australian Eastern Standard Time
  • Wednesday 2 August, 2023 | 20:00 Eastern Standard Time

ÂÜÀòÉç¹ÙÍøt the Host: Macquarie Business School is Australia’s leading business school and research centre, having celebrated over 50 years of business education. The Department of Marketing at Macquarie Business School has internationally recognised researchers publishing in leading journals, including Journal of Marketing, Journal of Marketing Research, Journal of the Academy of Marketing Science, Journal of Consumer Psychology, Journal of Retailing, and International Journal of Research in Marketing, amongst others. The core research areas in the Department of Marketing are market-based strategy & innovation and customer experience. Sharing our knowledge with a wider audience is also a priority: the department engages with industry and government and holds regular seminars, contributing to public discourse through expert commentary featured in print, radio and online media.