Intl J Wine Bus Res

Introduction

International Journal of Wine Business Research, 35(3)

INTEREST CATEGORY: SECTORS
POSTING TYPE: TOCs


Wine label design proposals: an eye-tracking study to analyze consumers’ visual attention and preferences
Elena Barbierato, Danio Berti, Silvia Ranfagni, Luis Hernández-Álvarez, Iacopo Bernetti []

The influence of social media celebrity endorsement on beer and wine purchase behaviour
Cristina Calvo-Porral, Sergio Rivaroli, Javier Orosa-González []

The common agricultural policy subsidies and the technical efficiency of Hungarian wine farms
Imre Fertő, Štefan Bojnec []

Application of MCDM using PROMETHEE II for evaluation of wine tourism services
Kettrin Farias Bem Maracajá, Vanessa Batista Schramm, Fernando Schramm, Vander Valduga, Jaiany Rocha Trindade []

Examining motivations and challenges of black wine entrepreneurs using the push–pull theory of entrepreneurship
Monique Bell, Liz Thach, Fiona Fang []

Shrinking the market space: consumer (overlapping) preferences for organic wines and three alternative competitors
Riccardo Vecchio, Daniela Toccaceli, Alessandro Pacciani, Carla Cavallo, Gerarda Caso []

The quality of the Argentinean Malbec and the weather in the Mendoza region
Ventura Charlin, Arturo Cifuentes []