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INTEREST CATEGORY: CONSUMER BEHAVIOR
POSTING TYPE: TOCs

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Special Section: Food Marketing Communications and Consumer Behavior

Issue Edited by: Sandra Laporte, Theodore J. Noseworthy, Ethan Pancer, Matthew Philp

Bring it on! Package shape signaling dominant male body promotes healthy food consumption for male consumers
—Da Qian, Haifeng Yan, Li Pan, Ou Li []

How to make vertical farming more attractive: Effects of vegetable growing conditions on consumer assessment
—Jeyoung Son, Kyusung Hwang []

The effects of combining front‐of‐pack nutritional labels on consumers’ subjective understanding, trust, and preferences
—Marco Francesco Mazzù, Veronica Marozzo, Angelo Baccelloni, Andrea Giambarresi [Google Scholar]

The role of demand‐based scarcity appeals in promoting cultured meat
—Luis Arango, Srinwanti H. Chaudhury, Felix Septianto []

Underscoring flavor or healthiness? The effectiveness of different communication appeals in promoting local food and the moderating role of individual construal
—Marco Pichierri, Alessandro M. Peluso []

Increasing purchase intention while limiting binge‐eating: The role of repeating the same flavor‐giving ingredient image on a front of package
—Fanny Thomas, Sonia Capelli []

Unlocking the flow experience in apps: Fostering long‐term adoption for sustainable healthcare systems
—Mar Gómez-Rico, María Leticia Santos-Vijande, Arturo Molina-Collado, Anil Bilgihan []

Consumer‐brand identification and happiness in experiential consumption
—Mikihiro Sato, Masayuki Yoshida, Jason Doyle, Wonjun Choi []

Consumer–machine relationships in the age of artificial intelligence: Systematic literature review and research directions
—Iryna Pentina, Tianling Xie, Tyler Hancock, Ainsworth Bailey []

Exploring mental time travel experiences and their influence on behavioral intentions and learning
—Jennifer Brannon Barhorst, Nina Krey, Graeme McLean []

Hedonic objects and utilitarian experiences: The overriding influence of hedonism in driving consumer happiness
—Sofia Kousi, Georgios Halkias, Flora Kokkinaki []

I personally like it: Preference for minority endorsement in the early stage of the consumer decision journey
—Xingyu Chen, Minxue Huang, Zhengdong Yu, Wenpei Cai []

Pink tasks: Feminists and their preferences for premium beauty products
—Mycah L. Harrold, Chadwick J. Miller, Andrew W. Perkins []

The pain of payment: A review and research agenda
—Farnoush Reshadi, M. Paula Fitzgerald []