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Choice Modeling

Introduction

Online course, Sep-Oct 2023

INTEREST CATEGORY: MARKETING RESEARCH
POSTING TYPE: Events

Author: Bas Donkers


ONLINE COURSE IN CHOICE MODELLING

After a well-attended first online course in choice modelling last March, we are offering our course again in September & October. Taught by experts from the fields of transport, health, and marketing, this course discusses all practical steps, from study design to the interpretation of results as well as the theoretical underpinnings. The course consists of 7 weeks; each week consists of a 3.5 hour live online session as well as a series of brief pre-recorded theory videos and exercises that participants are asked to view and work on during the week (i.e. ~3.5 hours homework).

The course is supported by the Erasmus Choice Modelling Centre and developers of widely used software for choice modelling, and includes demonstrations of tools for model estimation (Apollo), experimental design (Ngene), and conducting surveys and choice experiments (SurveyEngine).

Dates: 7 Tuesdays in September/October 2023
Timing online sessions: morning (Americas), afternoon/evening (Europe/Africa)
More information:

Prof Bas Donkers
Prof Michiel Bliemer
Prof Esther de Bekker-Grob
Prof Stephane Hess