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J Mar Ed

Introduction

Journal of Marketing Education, 45(2)

INTEREST CATEGORY: TEACHING AND LEARNING
POSTING TYPE: TOCs


The Scholarship of Teaching and Learning in Marketing Education
Victoria L. Crittenden [] []

Exploring the Value of Educational Options in Marketing
Donald R. Bacon, Kim A. Stewart, Steven W. Hartley, and Pallab Paul [] []

Inclusivity and Diversity: A Systematic Review of Strategies Employed in the Higher Education Marketing Discipline
Aimee S. Riedel, Amanda T. Beatson, and Udo Gottlieb [] []

Examining the Effects of Student–Faculty Ethnic Similarity and Level of Group Representation on Teaching Evaluations
Therese A. Louie and Marissa Y. H. Nishijima [] []

Cultivating Effective Marketing Student Teams: Making Instructors’ Tacit Theories Visible
Sophie Lindsay, Peter Wagstaff, Colin Jevons, and Angela Gracia B. Cruz [] []

Tell Me a Story! Blending Digital Storytelling Into Marketing Higher Education for Student Engagement
Daniela Spanjaard, Francine Garlin, and Hossain Mohammed [] []

Extending the Validity and Reliability of the Intent to Pursue a Sales Career Scale
Frederik Beuk, Kelly L. Weidner, and Lauren M. Houser [] []