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Cal Man Rev

Introduction

California Management Review, 65(3)

INTEREST CATEGORY: MARKETING STRATEGY
POSTING TYPE: TOCs


Design Thinking for Organizational Innovation at PepsiCo
Stefano Magistretti, Claudio Dell’Era, Cabirio Cautela, and Josip Kotlar [] []

Orchestrating Human-Machine Designer Ensembles during Product Innovation
Jan Recker, Frederik von Briel, Youngjin Yoo, Varun Nagaraj, and Mickey McManus [] []

Leadership to Elevate Design at Scale: balancing conflicting imperatives
Gerda Gemser, Giulia Calabretta, and Eric Quint [] []

The Emergence of Dominant Designs in Artificial Intelligence
Xavier Ferràs-Hernández, Petra A. Nylund, and Alexander Brem [] []

Better CSR? return to neighborliness
Yoann Bazin and Maja Korica [] []

Commit or Not? How Blockchain Consortia Form and Develop
Janine Hacker, Gianluca Miscione, Tobin Felder, and Gerhard Schwabe [] []