J Vacation Mar
Introduction
Journal of Vacation Marketing, 29(3)
INTEREST CATEGORY: SECTORS
POSTING TYPE: TOCs
Experiential brand positioning: Developing positioning strategies for beach destinations using online reviews
—Viriya Taecharungroj [] []
Building relationship orientation among travelers through destination brand authenticity
—Vikas Kumar, Vikrant Kaushal, and Arun Kumar Kaushik [] []
Olive oil tourism experiences: Effects on quality of life and behavioural intentions
—Ana MarÃa Campón-Cerro, Elide Di-Clemente, José Manuel Hernández-Mogollón, and José Antonio Folgado-Fernández [] []
No jab, no international travel? Linking TRA, mass media, motivation, and experience
—Aleksandar Radic, Bonhak Koo, Jinkyung Jenny Kim, and Heesup Han [] []
The influence of dynamic pricing on consumer trust, value, and loyalty relationships in theme parks
—Ady Milman and Asli D.A. Tasci [] []
Tea tourism: Designation of origin brand image, destination image, and visit intention
—Shao-Hua Liang and Ivan Ka Wai Lai [] []
The role of environmental knowledge and interest on perceived value and satisfaction
—Aaron Tkaczynski, Jinghua Xie, and Sharyn R Rundle-Thiele [] []
Emerging space tourism business: Uncovering customer avoidance responses and behaviours
—Hossein Olya and Heesup Han [] []
A techno-exchange engagement model of social Media engagement: A social exchange and engagement theoretical synthesis
—IpKin Anthony Wong, Zhiwei (CJ) Lin, and Xiaoling (Selina) Zhang [] []