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J Hosp Mar Man

Introduction

Journal of Hospitality Marketing & Management, 32(5)

INTEREST CATEGORY: SECTORS
POSTING TYPE: TOCs


ChatGPT and the hospitality and tourism industry: an overview of current trends and future research directions
Dogan Gursoy, Yu Li & Hakjun Song [] []

Narrative or non-narrative? The effects of short video content structure on mental simulation and resort brand attitude
Xin Wang, Ivan Ka Wai Lai, Yan Lu & Xinyu Liu [] []

Key dimensions of memorable gastronomic experience: application of Q-methodology
Dora Rašan & Marina Laškarin Ažić [] []

Do green practices and green image promote consumers’ participation in social network sites (SNS)?
Byung-Kwan Cho, Jeong-Yeol Park & Yong-Ki Lee [] []

Effect of situational factors (control, convenience, time pressure, and order complexity) on customers’ self-service technology choices
Minjung Kim, Yejin Kim & Gyumin Lee [] []

Consequences of paradoxical leadership in the hotel setting: moderating role of work environment
Ali Elsayed Shehata, Mukaram Ali Khan, Rimsha Khalid, Mohsin Raza & Kareem M. Selem [] []