Neuromarketing Quiz
Introduction
Melika Husić-Mehmedović, Tomaž Kolar, Maja Arslanagić-Kalajdžić and Selma Kadić-Maglajlić ask for some of your time for their study on neuromarketing
INTEREST CATEGORY: INNOVATION AND TECH
POSTING TYPE: Dialog
Author: Selma Kadić-Maglajlić
Dear Colleagues,
Researchers interested in the field of neuromarketing are conducting an international study to gain insights into the general knowledge and perceptions of marketing academics regarding neuromarketing.
The aim of this study is to raise awareness among professionals and foster realistic expectations about the use of neuroscientific methods in both research and practice.
We kindly ask you to participate in this study by dedicating 4 minutes of your time to answer a brief quiz and test your knowledge on the subject.
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Your contribution is immensely appreciated.
Please reach out to principal investigator if you have further questions about the study.
Sincerely,
Melika Husić-Mehmedović, University of Sarajevo (melika.husic@efsa.unsa.ba)
Tomaž Kolar, University of Ljubljana (tomaz.kolar@ef.uni-lj.si)
Maja Arslanagić-Kalajdžić, University of Sarajevo (maja.arslanagic@efsa.unsa.ba)
Selma Kadić-Maglajlić, Copenhagen Business School (skm.marktg@cbs.dk)