J Bus Ind Mar
Introduction
Journal of Business & Industrial Marketing, 38(7)
INTEREST CATEGORY: INTERORGANIZATIONAL
POSTING TYPE: TOCs
The mediating role of cooperative norms in the formation of buyer commitment in the buyer–seller relationship
—Valter Afonso Vieira, Robert Mayberry, James Boles, Julie Johnson-Busbin, Rita Cassia Pereira []
Knowledge management process as a mediator between collaborative culture and frugal innovation: the moderating role of perceived organizational support
—Muhammad Usman Shehzad, Jianhua Zhang, Sajjad Alam, Ziao Cao, Fredrick Ahenkora Boamah, Mubashir Ahmad []
The quality of case studies on new product development: state of the art and future prospects
—Jinfeng Wang, Luyao Zhang, Kuo-Yi Lin, Lijie Feng []
The acceleration of digital communications in the durable goods industry. A study on white goods firms after COVID-19
—Lala Hu, Mirko Olivieri []
Actor engagement: origin, evolution and trends
—Ana MarÃa Barrera RodrÃguez, Edison Jair Duque Oliva, Jaime Andrés Vieira Salazar []
The dissolution of strategic manufacturer–industrial supplier relationships: are insights from the investment model valid and predictive?
—Yi-Su Chen, Tsai-Shan S. Shen, Manus J. Rungtusanatham []
The role of communication between partners in the process of strategic alliances: a systematic literature review
—Mariana Namen Jatobá, Mário Franco, Margarida Rodrigues []
Patterns of international marketing strategy
—Carl Arthur Solberg, François Durrieu []
The role of supply chain resilience and absorptive capacity in the relationship between marketing–supply chain management alignment and firm performance: a moderated-mediation analysis
—Mohammad Asif Salam, Saleh Bajaba []
The evaluation of the effects of the COVID-19 pandemic on the Turkish manufacturing sector using AHP-TOPSIS methods
—Zeynep Özgüner, Mert Özgüner, Yakup Durmaz []
Critical incidents and dissatisfaction in B2B relationships: an appraisal theory analysis
—Laura Pascual-Nebreda, Pablo Cabanelas, Alicia Blanco-González []
Dual innovation of the business model: the regulatory role of entrepreneurial orientation in family firms
—Jingguang Ge, Leiming Li []