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INTEREST CATEGORY: GLOBAL MARKETING
POSTING TYPE: TOCs

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The Moderating Role of Privacy Concerns on Intention to Use Smart Wearable Technologies: An Integrated Model Combining UTAUT2 Theoretical Framework and Privacy Dimensions
—Sindhu Singh [] []

The Effect of Value Perceptions on Luxury Purchase Intentions: An Angolan Market Perspective |
—Cláudio Félix Canguende-Valentim & Vera Teixeira Vale [] []

Analyzing the Association between Bottom of the Pyramid (BoP) and Export Performance in Born Global Firms: A FGLS Model Approval between 2011 and 2021
—Diana Escandon-Barbosa, Geovanny Castro-Aristizabal, Agustín Ramirez-Urraya & Andrea Hurtado-Ayala [] []

Examining the Relationship Among Customer Experience, Bank Image, and Trust: A Multichannel Banking Perspective
—Nidhi Verma & Mandeep Kaur [] []