ÂÜÀòÉç¹ÙÍø

J Mar Ed

Introduction

Journal of Marketing Education, 45(1)

INTEREST CATEGORY: TEACHING AND LEARNING
POSTING TYPE: TOCs


The (R)evolution of Marketing Education
Victoria L. Crittenden [] []

Back to the Basics: Handwritten Journaling, Student Engagement, and Bloom’s Learning Outcomes
Orie Berezan, Anjala S. Krishen, and Sara Garcera [] []

Educating Marketing Students to Understand Designers’ Thought-Worlds
Janneke Blijlevens [] []

A Mixed-Methods Study of Marketing Students’ Game-Playing Motivations and Gamification Elements
Minna-Maarit Jaskari and Henna Syrjälä [] []

The Impact of Live Cases on Student Skill Development in Marketing Courses
Shannon Cummins and Jeff S. Johnson [] []

Blended Learning in Principles of Marketing: The Effects of Student Differences on Student Performance
Joseph P. Cannon, Ritu Lohtia, and Brianna JeeWon Paulich [] []

The Pedagogy of Vulnerability and Marketing Education: Cultivating Self-expansion in a Time of Separation
Holly A. Syrdal, Brian A. Vander Schee, Rebecca A. VanMeter, and Parker J. Woodroof [] []