Asia Pac J Mar Logistics
Introduction
Asia Pacific Journal of Marketing and Logistics, 35(3)
INTEREST CATEGORY: RETAIL AND PRICING
POSTING TYPE: TOCs
Managing conflicts to improve the retail networks in China: replication research with extensions
—Shu-Ching Chen []
Warranty or education?: An analysis of marketing strategy choices for remanufactured products
—Manman Wang, Sheng Ang, Feng Yang, Jian Song []
Understanding the role of image, quality and price for developing prestigious mass brands
—Balgopal Singh []
An empirical study on repeat consumer’s shopping satisfaction on C2C e-commerce in Japan: the role of value, trust and engagement
—Emi Moriuchi, Ikuo Takahashi [Google Scholar]
How special am I? Consumer responses to promotion individualization and notification exclusivity
—Luri Lee, Donghoon Kim []
Use of real-life imagery and words in luxury brand trademarks: a study of the trademark lawsuits involving the Polo/Lauren Company
—Kwang-Hwee Cheng []
Exploring consumer purchase intention in cross-border e-commerce: evidence from ‘belt and road’ countries
—Jie Jian, Ling Lv, Li Wan []
Perceptions and desires of Chinese senior outbound tourists receiving travel support from adult children: a qualitative study
—Qi Xiong, Yalan Zheng, Ruitong Gu, Jun Wen, Zhiyong Li []
Sustaining customer loyalty of fresh food e-tailers: an empirical study in China
—Li Cui, Shanshan He, Hepu Deng, Xiaoyi Wang []
What motivates consumers to be in line with online shopping?: a systematic literature review and discussion of future research perspectives
—Abhinav Srivastava, Park Thaichon []
Consumer purchase intention of intangible cultural heritage products (ICHP): effects of cultural identity, consumer knowledge and manufacture type
—Mengxia Zhang, Xixuan Guo, Xiaoling Guo, Alain Jolibert []
Traditional media or social media? Corporate green media communication and consumer intention to cocreate green value in post-COVID-19 China
—Li Zhao, Jianxin Sun, Ling Zhang, Bowen Ma []
Understanding customers’ stickiness of live streaming commerce platforms: an empirical study based on modified e-commerce system success model
—Zheshi Bao, Yan Zhu []