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J Financial Services Mar

Introduction

Journal of Financial Services Marketing, 28(1)

INTEREST CATEGORY: SECTORS
POSTING TYPE: TOCs


Investor’s perceptions on artificial intelligence (AI) technology adoption in investment services in India
Rishi Manrai, Kriti Priya Gupta []

Banking sector reforms and customer switching intentions: evidence from the Ghanaian banking industry
Bright Senanu, Bedman Narteh []

Determining mobile money service customer satisfaction and continuance usage through service quality
Kojo Kakra Twum, John Paul Basewe Kosiba, Robert Ebo Hinson, Antoinette Yaa Benewaa Gabrah, Ebenezer Nyarko Assabil []

Adoption of payments banks: a grounded theory approach
Rahul Pramani, S. Veena Iyer []

Factors influencing customer preference of cardless technology over the card for cash withdrawals: an extended technology acceptance model
Bindu K. Nambiar, Kartikeya Bolar []

Understanding customers’ usage behavior towards online banking services: an integrated risk–benefit framework
Simarpreet Kaur, Sangeeta Arora []

Comprehending the intention to use branchless banking by rural people during the corona pandemic: evidence from Bangladesh
Mohammad Ali Ashraf []

Who uses mobile money, and what factors affect its adoption process? Evidence from smallholder households in Cote d’Ivoire
Gbêtondji Melaine Armel Nonvide, Alastaire Sèna Alinsato []

Consumer, bank, and stock market reaction to CFPB’s complaint data disclosure
Abhi Bhattacharya []

Practitioners’ perspectives on the marketing strategies in Indian banking sector: a framework for strategy formulation
Archita Pal Choudhury, Amit Kundu, Dev Narayan Sarkar, Arabinda Bhattacharya []

The effect of cashless payments on the internet and mobile banking
Hway-Boon Ong, Lee-Lee Chong []

Unraveling the link between status quo satisfaction and the rejection of digital-only banks
Jacques Nel, Christo Boshoff []