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J Vacation Mar

Introduction

Journal of Vacation Marketing, 29(1)

INTEREST CATEGORY: SECTORS
POSTING TYPE: TOCs


The Use of Mobile Applications for Travel Booking: Impacts of Application Quality and Brand Trust
Tahir Albayrak, M. Rosario González-Rodríguez, Meltem Caber, and Sezer Karasakal [] []

Risk to self: Self-congruity in cruise decision-making
Jennifer Holland [] []

Educational travellers and destination appeal: Deconstructing intrinsic motivations
Brian King, Catherine Lejealle, and Jean Michel Chapuis [] []

A touristic tale of four cities on instagram
Juan Tugores-Ques and María Bonilla-Quijada [] []

Choosing the Optimal Segmentation Technique to Understand Tourist Behaviour
Bob McKercher, Denis Tolkach, Ni Made Eka Mahadewi, and Dewa Gde Ngurah Byomantara [] []

Exploring impacts of AR on group package tours: Destination image, perceived certainty, and experiential value
Seng-Su Tsang, Chin Kuo, Tung-Kuang Hu, and Wen-Cheng Wang [] []

A netnography approach on the daily local-guided shopping tour experiences of travellers: An unexplored facet of the sharing economy
Ozan Atsız and Faruk Seyitoğlu [] []

Is VR always better for destination marketing? Comparing different media and styles
Tom Griffin, Daniel Guttentag, Seung Hwan (Mark) Lee, Juleigh Giberson, and Frédéric Dimanche [] []

Creating effective visuals for destination marketing videos: Scenery vs people
Ari Alamäki, Cheul Rhee, Jyrki Suomala, Timo Kaski, and Janne Kauttonen [] []