J Bus Ind mar
Introduction
Journal of Business & Industrial Marketing, 38(4)
INTEREST CATEGORY: INTERORGANIZATIONAL
POSTING TYPE: TOCs
Brushing up on time-honored sales skills to excel in tomorrow’s environment
—Jamil Razmak, Joseph William Pitzel, Charles Belanger, Wejdan Farhan []
Investigating information processing paradigm to predict performance in emerging firms: the mediating role of technological innovation
—Zulqurnain Ali []
Achieving superior performance in international markets: the roles of organizational agility and absorptive capacity
—Hyo Eun Cho, Insik Jeong, Eunmi Kim, Jinwan Cho []
“What’s it really worth?” A meta-analysis of customer-perceived relationship value in B2B markets
—Ingmar Geiger, David Naacke []
Sponsoring many or few sports properties? Moderated mediation effect of perceived sponsor ubiquity depending on sponsor–property fit
—Taeahn Kang, Hirotaka Matsuoka []
The role of relational and transactional factors in the adoption of virtual governance strategies
—Jennifer Fries Taylor []
Viability amid systemic crisis: the CORER framework
—Tiziana Russo-Spena, Cristina Mele, Valtteri Kaartemo, Francesco Caputo, Marialuisa Marzullo []
Franchising: a signaling perspective
—Swati Panda, Sajani Thapa, Audhesh K. Paswan, Sailendra Prasanna Mishra []
A systematic review for organizing servitization by multi-actor collaborations: lenses, factors and outcomes
—Jinfeng Wang, Ke Zhang, Kuo-Yi Lin, Lijie Feng []
How does supply chain knowledge enhance green innovation? The mediation mechanisms of corporate reputation and non-supply chain learning
—Yaw Agyabeng-Mensah, Ebenezer Afum, Innocent Senyo Kwasi Acquah, Charles Baah []
Strategies to mitigate barriers to supply chain sustainability: an apparel manufacturing case study
—Md. Maruf Hossan Chowdhury, Shams Rahman, Mohammed A. Quaddus, Yangyan Shi []
Business customer experience in B2B2C service settings: a scale development
—Rejikumar G., Aswathy Asokan-Ajitha []
Carbon emission reduction and green marketing decisions in a two-echelon low-carbon supply chain considering fairness concern
—Hongxia Sun, Yang Zhong []
Implementation of new segments in small- and medium-sized enterprises (SMEs)
—Ann Højbjerg Clarke, Per Vagn Freytag []
The impact of the relationship commitment and customer integration on supply chain performance
—Emilio Ruzo-Sanmartín, Alaa Abdelaziz samra, Carmen Otero-Neira, Göran Svensson []
Maximizing customer adoption outcomes in emerging industrial markets via supplier innovativeness and relationship quality
—Munyaradzi W. Nyadzayo, Riza Casidy, Mayoor Mohan []