蹤獲扦夥厙

Strat Man J

Introduction

Strategic Management Journal, 44(3)

INTEREST CATEGORY: MARKETING STRATEGY
POSTING TYPE: TOCs


Does imitation increase or decrease demand for an original product? Understanding the opposing effects of discovery and substitution
Erdem Dogukan Yilmaz, Ivana Naumovska, Milan Miric []

The effects of CEO activism: Partisan consumer behavior and its duration
Young Hou, Christopher W. Poliquin []

Peering into a crystal ball: Forecasting behavior and industry foresight
Rahul Kapoor, Daniel Wilde []

Going beyond optimal distinctiveness: Strategic positioning for gaining an audience composition premium
Majid Majzoubi, Eric Yanfei Zhao []

Collaborations that hurt firm performance but help employees careers
Henning Piezunka, Thorsten Grohsjean []

Precarious situations: A prelude to hiring more hubristic chief executive officers
Aaron D. Hill, Tessa Recendes, Yuting Yang []

The future of the web? The coordination and earlystage growth of decentralized platforms
Ying-Ying Hsieh, Jean-Philippe Vergne []

Revisiting managerial style: The replicability and falsifiability of manager fixed effects for firm policies
Victor Esteban Jarosiewicz, David Gaddis Ross []

Academic stars and licensing experience in university technology commercialization
David H. Hsu, Jeffrey M. Kuhn []