J Con Res
Introduction
Journal of Consumer Research, 49(5)
INTEREST CATEGORY: CONSUMER BEHAVIOR
POSTING TYPE: TOCs
The Influence of Budgets on Consumer Spending
—Marcel F Lukas ; Ray Charles Chuck Howard []
Get Your Science Out of Here: When Does Invoking Science in the Marketing of Consumer Products Backfire?
—Aviva Philipp-Muller; John P Costello; Rebecca Walker Reczek []
The Pursuit of Meaning and the Preference for Less Expensive Options
—Nicole L Mead; Lawrence E Williams []
Brand Morphogenesis: The Role of Heterogeneous Consumer Sub-assemblages in the Change and Continuity of a Brand
—Susanna Molander ; Jacob Ostberg; Lisa Pe簽aloza []
LArt Pour lArt: Experiencing Art Reduces the Desire for Luxury Goods
—Yajin Wang; Alison Jing Xu; Ying Zhang []
Automation Assemblages in the Internet of Things: Discovering Qualitative Practices at the Boundaries of Quantitative Change
—Thomas P Novak; Donna L Hoffman []
Products in Disguise: Communicating Product Benefits with Surface Mimicry
—Anneleen Van Kerckhove; Caroline De Bondt ; Maggie Geuens []
Bundle Selection and Variety Seeking: The Importance of Combinatorics
—Michael ODonnell; Clayton R Critcher; Leif D Nelson []
Dysplacement and the Professionalization of the Home
—Annetta Grant ; Jay M Handelman []
There and Back Again: Bleed from Extraordinary Experiences
—Davide C Orazi; Tom van Laer []
Invited Curation
The 5S’s of Consumer Health: A Framework and Curation of JCR Articles on Health and Medical Decision-Making
—Szu-chi Huang; Leonard Lee [Google Scholar]